Helena store faces backlash over employee’s voicemail to senator

In 48 hours, the Robinsons' store faced a storm due to a staffer's voicemail to Sen. Sheehy, leading to her firing.
Helena commission candidate wished cancer and death to Sen. Tim Sheehy in a July voice message, report says

In a dramatic 48-hour turn, Major and Michelle Robinson’s downtown Helena shop, Sage & Oats Trading Post, transitioned from holiday preparations to grappling with a national crisis. The upheaval began when their store manager, Haley McKnight, informed them of an impending news article about a controversial voicemail she left for U.S. Sen. Tim Sheehy. This voicemail, criticizing Sheehy’s support for the One Big Beautiful Bill Act, has made national headlines.

Just before Helena’s local election, McKnight’s voicemail, in which she wished cancer upon Sheehy, went viral on news platforms and social media. The Robinsons, unprepared for the backlash, faced an onslaught of negative messages. The voicemail was described as out of character for McKnight, leading the Robinsons to terminate her, despite their close relationship.

The Robinsons reported receiving “thousands” of messages since the article was published. Some messages were based on misinformation that misidentified McKnight as the store owner. Others criticized the Robinsons for employing her, asserting they should have known her political views.

Comments included threats and calls to boycott the store. The couple closed the business for at least a week, citing employee safety concerns, as they reevaluate their future. The store typically hosts artisans and musicians during Helena’s art walks, but many have canceled due to the scandal.

McKnight issued an apology to Sheehy, expressing regret for her words. She also stepped down as board president of Helena Young Professionals, distancing the organization from the fallout. The Robinsons acknowledged McKnight’s understanding of their decision, reflecting on their personal relationship with her.

The couple’s dream of a store featuring Native-made goods faces uncertainty. As enrolled Northern Cheyenne Tribe members, they aspire to share Native artisans’ craftsmanship. With the store’s future unclear, Michelle Robinson questions whether the damage can be repaired.


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