This article is sponsored content produced by JPMorgan Chase & Co. and presented by Montana Free Press.
Long nights, weekends, and relentless hustle have turned a side project into a promising enterprise. Handling all aspects like logistics, production, and marketing, you join a growing group known as “solopreneurs.” While small businesses often conjure images of teams, solopreneurship increasingly aligns with many entrepreneurs’ goals and models.
For those contemplating or already in the solopreneur realm, Jackson Black, a Business Relationship Manager in Montana, shares five crucial tips to elevate your business in 2026.
Identify or solidify a business opportunity
Whether you’re starting as a solopreneur or enhancing current offerings, identify a need in Montana or bring forth an innovative idea. It could be a service or a product that improves lives. Once your idea is clear, careful preparation can boost your startup’s chances. This involves researching industry trends and understanding your total addressable market beyond short-lived trends.
Make a business plan
Craft or refine a business description to outline your goals and strategy. A concise plan should include your mission, goals, competitive analysis, marketing tactics, and financial forecasts. Assess your customer base for consistent growth—a sign your business is ripe for the next step.
Maximize savings to impact growth
Many entrepreneurs use personal savings but also consider business lines of credit or small business loans. Saving is crucial to secure necessary funds. A significant tool is the Solo 401(k) from JPMorganChase, designed for solopreneurs, allowing high contributions up to $72,000 annually. Consistency in saving through automated contributions or regular advisor check-ins can maximize account potential.
Additional financing from angel investors and crowdfunding can also be viable. Angel investors provide early-stage investments for ownership stakes, while crowdfunding can connect you with target customers through small contributions.
Develop your marketing and brand strategy
Define your brand voice, value proposition, and choose effective marketing channels. Explore social media, email, and paid ads. Set a realistic marketing budget, considering tool costs, advertising, and outsourced services. Begin small, analyze results, and expand successful strategies. Networking for mentorship and staying audience-focused are essential for effective marketing.
Plan for growth and operations
Entrepreneurship logistics involve order fulfillment, project management, and customer service. Invest in tools that streamline operations and improve customer experience. Understand tax responsibilities, like quarterly taxes and self-employment tax. Creating an LLC or another formal structure might support long-term goals, and necessary licenses or permits may be required.
For more guidance, consider resources from local financial institutions or reach out to a Chase business banker today.
This article is for informational purposes only. Opinions expressed may differ from JPMorgan Chase & Co. policy. Strategies may not suit everyone and are not specific advice. Review your needs and consult professionals before decisions. Past performance does not guarantee future results. JPMorgan Chase & Co. does not endorse third-party content.
Deposit products provided by JPMorgan Chase Bank, N.A. Member FDIC. Equal Opportunity Lender.
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